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Monthly Archives: December 2016


Video Marketing: Instagram vs Snapchat

Video Messaging Ridiculously Simple! Snapchat and Instagram, New Social Media Kids? Both Snapchat and Instagram are not new social media networks. Compared to LinkedIn, Facebook and Twitter, they are fairly recent newcomers in the social marketing industry. How do Snapchat and Instagram handle Video Messaging? Snapchat Video Messaging A Fresh View to Video Posting While [...]

Periscope 360: Social Media Experience Revisited by Twitter!

Periscope 360 has now launched... 360 video: a New User Experience! 2017 will be the year of video marketing, amongst other expected digital trends. YouTube, the market leader, is being attacked by all market players: Facebook Live, Periscope, Snapchat, Instagram... Twitter went even further yesterday with the launch of Periscope 360. The company is taking [...]

CMS: 5 Most Common Mistakes!

Using a CMS for your Website... Top 5 CMS Mistakes Adopting a Content Management System (CMS) allows you to better manage a website, its content, infrastructure, categories, content and library... CMS such as Wordpress, eZ System, Concrete5, Joomla! Drupal... are very versatile. The success or failure of your CMS experience depends on various issues, including [...]

Get Higher Search Ranking with a SEO Keyword Audit

Keyword Analysis: Competitors! Search Marketing and your Keyword Matrix Check the keywords your competitors are using! Why? Your competitors' keyword analysis will help you get started and will also allow you to have an innovative and different marketing positioning. How To? Conducting a comprehensive keyword research is quite complex and time-consuming, depending on your industry. Some online [...]