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Social Media Marketing

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EU, the technology regulator?

EU, Internet Regulator? Does the Web Need a Regulator? The size and scale of the fine that the European Union Commissions imposed on Google, of €2.7 billion (or €2.4 billion USD), has resulted in a great deal of debate about the Commission and what it is trying to achieve with its actions. This is a [...]

The Facts behind Twitter Marketing

The Story behind Twitter What to Know in 2018 Despite its business model issues and its number of active users, Twitter established itself on a specific niche. Twitter was and is in deep troubles, however their future is bright. They will eventually be acquired or find their right business model in the end. The microblogging [...]

Twitter goes for 280-character tweet limit

Not Longer Microblogging? Jack Dorsey  Testing  280 characters Years ago, Twitter opened itself up to the public. The microblogging service, initially called Twttr, was born out of software engineering with a  140-character limit. While Donald Trump keeps tweeting, the service will probably make him a huge favor. Twitter's founder, and a small percentage of users, are [...]

Periscope 360: Social Media Experience Revisited by Twitter!

Periscope 360 has now launched... 360 video: a New User Experience! 2017 will be the year of video marketing, amongst other expected digital trends. YouTube, the market leader, is being attacked by all market players: Facebook Live, Periscope, Snapchat, Instagram... Twitter went even further yesterday with the launch of Periscope 360. The company is taking [...]

Video Marketing: Instagram vs Snapchat

Video Messaging Ridiculously Simple! Snapchat and Instagram, New Social Media Kids? Both Snapchat and Instagram are not new social media networks. Compared to LinkedIn, Facebook and Twitter, they are fairly recent newcomers in the social marketing industry. How do Snapchat and Instagram handle Video Messaging? Snapchat Video Messaging A Fresh View to Video Posting While [...]

Ever Heard of Audiense, formerly SocialBro?

Audiense, a Social Marketing Platform Similar to HootSuite, Sprout Social or Buffer? Audiense has its own Marketing Positioning & Features. In today's High-Tech we are surrounded by so many social tools, that you can easily go nuts and lose track. Let's mention some popular Social Media Dashboard: HootSuite is the market leader when it come [...]