Go Global & Think Local
The World is Your Garden!
Whatever your business size and market niche, targeting your domestic market is rather limited. Here is why!
In today’s fast-moving and ever-demanding market, challenges are multiple and daily. If you are not proactive and anticipate, your small business or start-up will be gone with the wind. Since Brexit and Trump’s election, we read and hear about trade agreements and WTO on a daily basis in the news.
What to know about International Trade
The latest example is the “potential trade war between Britain and the USA”, in respect to Bombardier and Boeing. We hardly believe anything will happen between these 2 long-term trade partners. Indeed, both countries have a lot in common. We simply don’t see a trade war happening.
Brexit is a different issue. As the EU referendum will not be cancelled, Britain has a huge task ahead and massive opportunities too. The EU is the world’s largest free trade zone, but it has the weakest economy in the G20 nations. Even though the EU is next door, the rest of the world has a much bigger potential in terms of trade and economic growth.
Trade War between the EU and the UK
When it comes to Brexit talks, the EU claims that trade talks until the EU citizens’ rights and the divorce bill are fully agreed upon. As far as Britain is concerned, both items are part of “a complete deal”. Britain doesn’t want to commit to anything, until Theresa May knows what to expect in terms of business and trade.
Is a trade war possible? There is to much at stake, but we don’t know what to expect from the British Government, and the EU Commission alike. We anticipate a “no-deal outcome” that will force both parties to rely on WTO rules.
How To Expand Your Business Globally
We will not give you a “guide to exporting”, but we will outline facts for you to better understand and decide.
The world is now connected more than ever. Having a strong online presence is now vital for start-ups and small businesses. Reaching out to the world is no longer the question. If you don’t take action today, your competitors will. Using the web as a leverage to start your international business development is the most scalable solution.
Digital marketing, search engine optimization and social media are designed to boost your sales revenues domestically and internationally for all businesses, regardless of size and industry. The choice is yours!
Guide to e-exporting
Exporting products and services has never been so easy. Setting up a comprehensive international expansion strategy and applying it to the digital world will help you get started with a minimum investment and a quick ROI.
Going global SEO also implies international search marketing coupled with multilingual and multicultural marketing. You may read our latest blog post and guide to e-exporting.
Click on image to access the Guide to digital exporting (PDF)
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